After previously stating he did not want his upcoming action sci-fi film Pacific Rim to be released in the 3D format, Warner Bros. have pressured Guillermo del Toro (Pan's Labyrinth, Hellboy) into post-converting the film ahead of its July 2013 release date.
While Guillermo del Toro felt the film, which features giant robots, wouldn't work in 3D and would instead be harmed by the effect, Warner Bros. position on post-converting Pacific Rim is understandable considering that the higher ticket prices boost overall box office takings and for a $200+ million budget film they want to guarantee they'll make as much as possible.
